RBX Senior Manager, Storewide Strategy

Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and love from Target. We study our guests to discover new insights, and then craft every interaction to build brand equity and enterprise sales. We are marketing experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies, and tactics, overcoming obstacles and measuring for continuous improvement. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to best in class retail experiences. Leveraging our collective assets and fostering a healthy, supportive, and open team culture, we deliver a holistically gratifying experience that guests can only get at Target. 

 
Within the Retail Brand Experience (RBX) team, there is an opportunity to design and deliver Target’s in store experience to position us as America’s favorite discovery destination. We are a team driven by curiosity, creativity and courage who are consumer, retail and culture obsessed. We are known for having the vision advantage to demonstrate possibilities and we find joy in the work we do together.   

As Senior Manager of Storewide Strategy, you will be responsible for driving marketing strategy and innovation that supports Target’s enterprise and Retail Brand Experience goals. You will ideate and lead strategic projects that serve Target's future guest. You will partner with agency and enterprise teams to define what’s next for the Target in-store experience, and you will collaborate with partners across Retail Brand Experience to ensure these strategies effectively influence and support quarter and category-specific in-store marketing.  

As a Senior Marketing Manager, you will be responsible for independently driving forward multiple complex, ambiguous, and cross-functional bodies of work at one time. You will develop briefs that synthesize insights, inspire forward-looking thinking, and articulate clear, actionable deliverables for your creative partners. You will also build cross-functional relationships – inclusive of Properties, SPT, Store Operations, Enterprise Insights, Loyalty, and Marketing & Digital teams – and you will use these relationships to bring strategic initiatives to life. 

Through a role on the Storewide Strategy team, you will evolve processes, partnership models, and storewide ideas to become even better than they are today. This role is perfect for someone with a passion for guest experience innovation who is unwilling to settle for “good enough”. You will constantly push thinking and act as a continuous problem solver, ideating in an iterative and nimble manner. 

This position reports to the Director of Retail Brand Experience, Storewide Strategy. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs. 

About You:  

• Bachelor's degree and / or equivalent experience  

• 8+ years of experience in Marketing or Strategy function. Relevant retail innovation, store experience, and/or visual merchandising experience is a plus 

• Proven ability to lead, collaborate, and influence cross-functional teams to move work forward 

• Self-starter who can prioritize workload. Proven ability to drive forward multiple complex, high-visibility projects concurrently 

• Demonstrated ability to synthesize information, think critically, and communicate effectively 

• Excellent problem-solving skills, with a solution-oriented, progress over perfection mindset  

• Excellent communication skills. Comfort leading discussion with senior-level marketing and enterprise leaders 

• Ability to thrive in ambiguity and lead work without a defined approach 

• Curiosity around retail innovation and staying current with culture  

• Strong understanding of both Enterprise and Marketing + Digital strategies   

• Ability to travel when needed 

• Proficient in Microsoft Office Suite 

This position will operate as a Hybrid/Flex for Your Day work arrangement based on Target’s needs. A Hybrid/Flex for Your Day work arrangement means the team member’s core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target. Click here if you are curious to learn more about Minnesota.