Business Systems Analyst Lead

The Business Consultant is a key role in driving and communicating the value of our Data Platforms solutions in the clients’ ecosystem. You will understand our Customer Experience technology stack and use that as a framework to develop a deep understanding of how our solutions fit into that framework to enable our client’s vision from the perspective of data flows, process flows, systems integrations and ways of working. You will have the opportunity to work across different industries (Retail, Financial Services, Pharmaceutical, etc.) and with subject matter experts from both Merkle and Dentsu networks to develop recommendations, educational content, and thought leadership that will come together to inform planning, key decisions, technical implementations and ongoing solution operations, growth and road mapping.

Job Description:

Key Responsibilities

• You'll provide thought leadership in support of both client and a practice area development and growth
• You'll work with multi-disciplinary teams within Merkle to develop thought leadership material and other internal and external sales content
• You'll participate in internal initiatives with an emphasis on development of soft and tactical skills of the team. Lead by example on how to be a consultative, flexible partner and consultant to our clients.
• You'll interface with the clients' business and IT stakeholders to understand the business objectives and use cases and connect those use cases to the necessary data availability, ingestion, transformation, enhancement, identification and connectivity for enablement
• You'll interface with the client and multi-disciplinary teams within Merkle to support the project delivery for a variety of project types from pure consulting engagements to solution implementations and ongoing roadmap activities
• You'll lead discovery sessions aimed at understanding the clients' data ecosystem, synthesize complex information into concise, readable, unambiguous points of view for client and internal stakeholders at multiple levels.
• This is remote and you must be willing and ability to travel for business purposes as required.

Qualifications

• 10+ years of experience with data warehousing/database concepts and Customer Data Platforms
• 10+ years of experience with marketing and customer experience use cases including analytics, business intelligence and marketing campaign execution
• Strong knowledge and experience with CRM systems, specifically Microsoft Dynamics 365
• Hands-on experience in CRM implementation experience, including data mapping, transformation, validation, and reconciliation
• Knowledge of customer identity resolution concepts including data cleansing, matching and besting
• Experience with data profiling and analysis and process flow diagramming
• Software Development Lifecycle (requirements, scoping, design, build, test, deploy, maintain)
• Fundamentals of project management/change management methodologies (waterfall and agile)
• Requirements management (elicitation, scoping, documentation, approval, traceability, validation, acceptance)
• Experience with data query tools/languages (SQL, Python, and/or familiarity with cloud platform variations- i.e. Snowflake, BigQuery, Redshift, etc
• Experience with work management tools (JIRA, Workfront, and/or other similar requirements or ticketing systems)
• Mastery of MS Office (Excel, Word, PowerPoint, Outlook, Teams, Visio, Copilot)
• Familiarity with Salesforce Data Cloud, AI agents, Adobe AEP, AI tools is a plus

This position will be remote reporting to Capability Lead - Business Systems Analysis Director.

Additional information

The annual salary range for this position is $113,000 - $182,850. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

#LI-JH2 #hybrid #LI-hybrid

Location:

USA - Remote - Ohio

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent