Marketing Analyst

Would you like to design and develop marketing programs?
 

Are you motivated by the opportunity to contribute to
diverse elements of marketing?

About the Business

The Life Sciences industry is a dynamic world of possibility where the brightest minds on the planet are constantly working towards innovations for a healthier world. Are you passionate about marketing and learning about the specialized needs that fuel the life sciences industry? This is a unique opportunity to work with a collaborative team that creates compelling educational and industry-specific content related to regulatory compliance submission services and solutions for world-class medical device manufacturers and pharmaceutical labellers.

The Life Sciences team at LexisNexis Reed Tech serves manufacturers and distributors of medical device and drug products, by offering solutions that help facilitate the collection, transformation, and submission of regulatory data to Health Authorities. As an organization, we maintain a culture that supports the well-being and growth of individuals, with a focus on equality, diversity and inclusion at all levels. We are proud of the unique role we play in helping accelerate medical innovations for a healthier world.

About the role:

We are looking for a creative and results-oriented Digital Marketing Specialist who is interested in learning about specialized regulatory compliance scenarios for life sciences companies.  Reporting into the Digital Marketing Director, you will work closely with the Head of Marketing, Sales, and other stakeholder teams to help Reed Tech Life Sciences achieve success and growth with regulatory compliance and related analytical-focused SaaS and CaaS solutions. Learn more about Life Sciences at LexisNexis Reed Tech.

Responsibilities:

The Digital Marketing Specialist position is responsible for implementing the strategic and tactical communications plans designed to take advantage of market opportunities and generate demand.  This includes creating content for both online and offline communications. This role builds awareness and enhances brand reputation in order to drive interest.  With strong communication and analytical skills, you will measure ROI to evaluate campaign effectiveness and improve future campaigns. This role interacts with internal clients to ensure that their objectives are aligned with overall company objectives and are successfully met.  

Requirements:

1.     You’re a strategic doer: You thrive in fast-paced environments and are equally comfortable developing content, staging it on the website and publishing it. You have experience managing website projects end-to-end, including release scheduling, template updates, staging, and publishing key web content. You're also ready to support additional initiatives like blog, product pages, press releases, use cases, and other digital content needs.

2.     You're data-driven and insights-focused: You regularly analyze website performance, run A/B tests, and validate hypotheses to improve digital outcomes. You’re experienced with SEO/SEM, can interpret website traffic data, and spot trends to inform strategy. You're proficient with tools like Google Analytics, GA4, Data Studio, Semrush, and Ahrefs—and you use them to make actionable recommendations.

3.     You manage projects with precision: You know how to implement reporting processes, flag risks early, and resolve issues that could hinder digital or content marketing initiatives. Familiarity with project management tools like Asana or Trello is a plus.

4.     You’re hands-on with digital tools: You have experience with WordPress CMS and marketing automation platforms like HubSpot, Salesforce, or similar. You’ve conducted technical SEO audits, optimized user experience, and improved site performance using tools such as Google search console, GA4, Ahrefs, and Yoast SEO. You understand the importance of metadata, redirects, and other key SEO health metrics.

5.     You’re adaptable and globally minded: You’re comfortable working with international teams and can pivot quickly when priorities shift. You embrace emerging technologies like AI for problem-solving and are proactive, resourceful, and driven to support business growth through digital excellence.

Qualifications 

1.     Bachelor’s Degree in Marketing, Life Sciences or related field. 

2.     Minimum of five years’ experience supporting B2B

3.     Self-directed and motivated individual and must have experience in WordPress CMS, basic understanding of the release process, quality assurance and website maintenance.

4.     Authoring content and content marketing experience in the life sciences is preferred.

5.     Knowledge of digital marketing; experience with project management and marketing automation software (such as Hubspot, Salesforce) is a plus.   

6.     Ability to work in a fast-paced environment, with multiple and changing priorities while maintaining strong focus on execution and results. 

7.     Strong interpersonal and collaboration skills with an ability to communicate at all levels of an organization both internally and externally. 

8.     Excellent written and verbal communication skills, including presentation skills.   

9.     Strong organizational and planning skills for effective project management.

10.  Detail-oriented with excellent follow-up, budgeting, and time management skills. 

 Location: UK/US – remote-based

Work in a way that works for you
 

We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
 

• Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive

Working for you
 

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
 

• Comprehensive Health Insurance: Covers you, your immediate family, and parents.
• Enhanced Health Insurance Options: Competitive rates negotiated by the company.
• Group Life Insurance: Ensuring financial security for your loved ones.
• Group Accident Insurance: Extra protection for accidental death and permanent disablement.
• Flexible Working Arrangement: Achieve a harmonious work-life balance.
• Employee Assistance Program: Access support for personal and work-related challenges.
• Medical Screening: Your well-being is a top priority.
• Modern Family Benefits: Maternity, paternity, and adoption support.
• Long-Service Awards: Recognizing dedication and commitment.
• New Baby Gift: Celebrating the joy of parenthood.
• Subsidized Meals in Chennai: Enjoy delicious meals at discounted rates.
• Various Paid Time Off: Take time off with Casual Leave, Sick Leave, Privilege Leave, Compassionate Leave, Special Sick Leave, and Gazetted Public Holidays.

About the Business

Reed Tech is a LexisNexis® company. Reed Tech serves manufacturers and distributors of medical device and drug products, and for those who support them in consulting and IT roles by delivering better outcomes for the collection, transformation, submission and analysis of regulatory data. Our solutions support the innovation ecosystem and enable you to achieve regulatory compliance and improved product data management contributing to impactful innovations to our world. The corporate mission is to advance humanity by delivering better outcomes to the innovation community. For more information, please visit ReedTech.com

About LexisNexis Legal & Professional - LexisNexis® Legal & Professional provides legal, regulatory, and business information and analytics that help customers increase their productivity, improve decision-making, achieve better outcomes, and advance the rule of law around the world. As a digital pioneer, the company was the first to bring legal and business information online with its Lexis® and Nexis® services. LexisNexis Legal & Professional, which serves customers in more than 150 countries with 10,500 employees worldwide, is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.

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