Marketing Analyst
- 401(k)
- 401(k) matching
- Bonus based on performance
- Competitive salary
- Dental insurance
- Employee discounts
- Health insurance
- Opportunity for advancement
- Paid time off
- Training & development
- Vision insurance
- Wellness resources
- Collaborate with cross-functional teams to define key marketing KPIs and success metrics.
- Build and maintain dashboards and reports using tools like Power BI or Tableau.
- Conduct advanced analyses using SQL, Python or R to support campaign performance, customer insights, segmentation, and attribution modeling.
- Partner with media agencies and research vendors to evaluate marketing effectiveness across digital, CRM, and promotional channels.
- Lead analysis on customer lifetime value (CLV), brand funnel performance, and marketing ROI.
- Support the design and interpretation of consumer surveys and other primary research initiatives.
- Translate complex data into clear, compelling presentations for marketing and business stakeholders.
- Bachelor’s or Master’s degree in Marketing Analytics, Statistics, Computer Science, Business, or related field.
- 3–5 years of experience in marketing analytics, marketing science, or a related field.
- Proficiency in:
- SQL for data querying and preparation
- Python or R for statistical analysis and machine learning
- Power BI or Tableau for data visualization
- Experience with marketing attribution, CLV analysis, and brand tracking methodologies.
- Knowledge of media mix modeling and digital marketing performance measurement.
- Familiarity with designing and analyzing consumer research.
- Strong communication skills, with the ability to turn data into actionable business insights.
Flexible work from home options available.
Average salary estimate
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