Market Development Representative - Bay Area

** This is a Hybrid role where applicants should reside within the San Francisco Bay Area to be strongly considered for this position. **

About Activate Care:

At Activate Care, we’re on a mission to improve health equity and drive improved health outcomes across the country. Our Community Care Record platform, Care Link, enables healthcare and community organizations to coordinate care for populations challenged with health-related social needs (HRSN). Path Assist is our tech-enabled Community Health Worker program for addressing HRSN utilizing an evidence-based, structured intervention. Our goal is simple: address individuals’ unmet HRSNs, increase health confidence, improve self-efficacy, and reduce inappropriate healthcare spend. 

Role Overview:

We are seeking a mission-driven Market Development Representative to join our small but mighty sales team. In this role, you will lead outreach efforts to Community-Based Organizations (CBOs) across the San Francisco Bay Area. You’ll introduce Activate Care’s CareLink platform to nonprofits, behavioral health agencies, public health collaboratives, and social service providers that support Medicaid and other vulnerable populations.

The ideal candidate will bring a strong background in healthcare technology sales, a deep understanding of care coordination challenges, and a genuine passion for improving community health outcomes. You will be responsible for identifying and engaging prospects, building trusted relationships, and helping CBOs enhance care coordination through the adoption of our CareLink platform.

Responsibilities: 

• Identify, generate, and qualify leads across the West Coast by engaging potential clients, including health systems, managed care organizations, government agencies, and community-based organizations.
• Effectively communicate Activate Care’s mission, platform benefits, and customer outcomes to CBO audiences
• Understand client challenges and demonstrate how CareLink's features—such as closed-loop referral management, automated workflows, and data analytics—can address those needs.
• Maintain a robust sales pipeline, track opportunities, and forecast sales performance using CRM tools, preferably Hubspot.
• Maintain accurate records in HubSpot CRM. 
• Conduct platform presentations or demonstrations, either virtually or in person.
• Partner with the senior sales executive on complex opportunities with Managed Care Organizations
• Build trust-based relationships with community nonprofits and healthcare stakeholders
• Support pricing discussions and close new business with guidance from senior sales leadership
• Participate in regional community health events and networking opportunities
• Provide local insights and feedback to help shape Activate Care’s go-to-market strategy
• Work closely with marketing, product, and customer success teams to ensure a seamless client experience from initial contact through implementation
• Deliver compelling presentations and demos of the CareLink platform, highlighting its ability to streamline care coordination and improve patient outcomes

Qualifications & Skills:

• 3+ years of experience in B2B sales, preferably within the healthcare IT, SaaS, or similar field, with a proven history of achieving sales goals
• Bachelor’s degree in Business, Healthcare Administration, or a related field, preferred
• Must have a valid state issued drivers license, and personal vehicle that could be used for work purposes.
• Experience partnering with managers and executive leaders to execute sales strategy
• Excellent interpersonal and communication skills, with the ability to build relationships at all levels of the organization
• Ability to maintain confidentiality and handle sensitive information with discretion

• Deep understanding or interest in Community-Based Organizations, Medicaid programs, and Social Determinants of Health, familiarity with care coordination, healthcare landscape, especially in California 

• Ability to adapt to changing priorities and manage multiple sales prospects simultaneously
• Executive presence and ability to consult with healthcare stakeholders
• Previous experience working with County and/or State governmental agencies is preferred
• Excellent interpersonal, written, and verbal communication skills
• Self-starter who thrives in fast-paced, mission-driven environments
• Experience with CRM Systems, preferably HubSpot
• Local to the San Francisco Bay Area and able to travel regionally for meetings or events
• Willingness to travel up to 50% of the time

Diversity & Inclusion:

At Activate Care, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation, and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, military, and veteran status, and any other characteristic protected by applicable law. Activate Care believes that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool.

The Company will not sponsor applicants for work visas at this time.