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University Development Manager

ESSENTIAL DUTIES and RESPONSIBILITIES: Include, but not are limited to, the following:

  • Works with team to develop innovative strategies to build sustainable and direct relationships with community business leaders, organizations, educators, medical staff, and others to generate awareness of GCU’s programs and to address their specific career needs and personal interests.

  • Reviews territory/account strategies of each team member to ensure GCU brand is becoming known in the geographic assignment; reviews account/territory plans to ensure events such as on-site information seminars and presentations, or representing the University at conferences and/or conventions targeting specific audiences are scheduled to penetrate geographic assignment.

  • Coaches team to become Subject Matter Expert for assigned territories and GCU’s higher educational programs for students and contacts.

  • Reviews metrics as needed to ensure team is meeting enrollment and retention goals.

  • Participates in regular recruiting, interviewing, and training activities to keep team staffed and effectively functioning.

  • In collaboration with other University colleagues or management, recommends marketing initiatives to promote the Colleges’ programs to constituents; ensures timely execution of approved marketing initiatives by the team.

  • Conducts on the job coaching sessions in field visits to ensure team remains current with GCU’s programs, new industry-wide trends and developments.

  • Ensures account/territory strategies of team are in accordance with overall GCU “channel” strategy

  • Establish, understand and sustain high value, closely held ongoing business relationships with targeted key accounts in each of the team’s territory.

  • Work closely with marketing and operations to jointly identify, develop, present and implement account marketing strategies.

  • Provide suggestions to update marketing materials that serve to leverage the GCU brand in geographic assignment.

  • Understand the specific career needs and personal interests of the defined account population in positioning GCU’s offerings in order to be perceived as a subject matter expert to provide thought leadership to accounts.

  • May assist with conducting informational presentations to account senior management and/or client population on an as needed basis to grow the GCU business, especially to serve as a “model” to the team.

  • Develop specific client satisfaction metrics and review each territory for meeting the metric.

  • Serve as a mentor when requested to other UDMs or UDRs. May necessitate travel to territory.

  • Assists in reviewing new processes and practices which impact operational procedures in enrollment and management of students.

  • May serve as beta test assignment in roll out of new processes/practices.

  • Participates in conference calls/project initiative calls to act as SME for field operational practices.

  • May serve as project team member to review training and user guides/documentation for roll out of new policies/practices

  • Participate in divisional task forces to achieve process improvement.

SUPERVISORY RESPONSIBILITIES: Lead team of University Development Representatives in geographic designed assignment.

Responsibilities of supervision include providing direction of work, coaching, counseling, advising staff, appraising performance, establishing and communicating performance measurements, indicators and results, and making employment decisions.

QUALIFICATIONS: The requirements listed below are representative of the knowledge, skills, and/or abilities required to successfully perform the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Knowledge, Skills and Abilities:

  • Strong business and marketing acumen with a knowledge of business development strategy
  • with a track record of new business/sales accomplishments.
  • Ability to interact with all levels of employee types including C-level leaders.

  • Exemplary communication skills, including verbal and written.

  • Excellent interpersonal and presentation skills with strong constituency building skill.

  • Good negotiation and persuasiveness skills.

  • Must be successful in closing potential clients, customers, sales or similar.

  • Research and lead generation building skills with effective follow-up.

  • Must be a strong player with excellent planning and organizational skills in order to meet or exceed enrollment projections and expectations.

  • Computer/office software proficiency including MS Office Suite.

  • Willing to travel up to 80%.

  • Valid driver’s license.

  • Strong understanding of concepts, practices, and procedures of relationship building and quality customer service.

  • People management skills in effectively motivating, managing staff to meet performance goals.

  • Good communications skills with a good command of the English language. An ability to communicate in a non-English language is helpful but not required.

  • Good planning and organizational skills.

  • Good judgment, sound decision making and problem resolution skills.

  • Ability to anticipate and plan for future consequences.

  • Student/customer oriented and results oriented.

  • Good relationship building skills and ability to maintain strong working relationships with external/internal customers; good interpersonal skills.

Education and/or Experience:

  • Bachelor’s degree in a related discipline from a regionally accredited institution; master’s degree is preferred.

  • An equivalent combination of education and relevant work experience may be substituted upon approval of the direct manager.

  • Work experience of at least 3 years showing participation in leadership/project roles.

Average salary estimate

$75000 / YEARLY (est.)
min
max
$60000K
$90000K

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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
July 9, 2025
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