Marketing and Communications Manager

Description

The Marketing and Communications Manager will support our family of companies by executing and managing multi-channel marketing initiatives. This position will work closely with all MCG operating companies and collaborate with leadership and HR teams to ensure consistent, high-quality marketing, internal communications, brand governance, brand messaging, and content creation. The role will also partner directly with our product centers on all branding, marketing, media, and communication initiatives. The Marketing and Communications Manager will need to be a commutable distance to one of our hubs in the following locations: Dallas or Austin, Texas; Boise, Idaho; Philadelphia, Pennsylvania; New Orleans, Louisiana.

Requirements

Responsibilities:

• Execute and manage marketing campaigns and communications that support brand awareness, lead generation, customer engagement, and employer brand initiatives
• Collaborate directly with product centers on all branding, marketing, media, and communications efforts to drive consistent messaging and brand strength across the organization
• Develop and manage internal communications programs to effectively cascade company information to leadership and team members, fostering transparency, alignment, and engagement across all levels
• Oversee day-to-day delivery across:  
  • Content creation and management: develop, write, edit, and oversee marketing content for digital, print, social, web, internal channels, and campaigns
  • Trade shows & events: logistics, materials, and pre/during/post communications
  • Graphic design projects: ensuring brand consistency and quality control  
  • Social media: content planning, execution, monitoring, and paid campaign management
  • Website & SEO: coordinate updates, optimization, and analytics
  • Internal communications: plan and deliver messaging that keeps employees informed and engaged, including organizing and strategizing town halls and company-wide updates in partnership with leadership and HR teams
  • Paid advertising & media buys: coordinate paid advertising strategy and execution
  • Promotional items & swag: oversee the full lifecycle of our swag program, including managing the company’s online swag store, coordinating product selection and ordering, maintaining inventory, handling vendor relationships, and ensuring all items meet brand standards and compliance
  • Reporting & insights: track, analyze, and report on the performance of campaigns, content, and key marketing initiatives, providing actionable insights to improve future strategies
•  Serve as the primary point of contact for agencies and freelancers, providing clear briefs, approvals, and feedback to keep projects on time and budget
• Support brand reputation management, ensuring all touchpoints reflect brand standards.
• Leverage HubSpot and other tools for campaign management, reporting, and nurturing
• Monitor campaign results and provide insights to optimize future efforts

Requirements:

• 4–7 years of marketing experience, ideally in both agency and corporate environments
• Demonstrated success managing integrated marketing programs across multiple channels
• Strong content creation and management skills, with the ability to write, edit, and adapt messaging for various audiences and platforms
• Experience building internal communications that drive understanding, alignment, and engagement
• Excellent project management skills with the ability to juggle competing priorities and meet deadlines
• Deep understanding of brand consistency and quality control.
• Experience managing vendors, agencies, and freelance partners.
• Proficiency with:
  • Microsoft Office Suite (Word, PowerPoint, Excel, Outlook)
  • Adobe Creative Suite (InDesign, Illustrator, Photoshop)
  • HubSpot (or similar marketing automation and CRM tools)
  • Social media platforms (LinkedIn, Instagram, Facebook, X/Twitter, YouTube)
  • Social media advertising and campaign management tools
• Basic graphic design skills to make quick edits and coordinate effectively with designers
• Collaborative, proactive, and detail oriented