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Brand Manager

Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

We are seeking a driven and strategic Agency Brand Manager to join our team. In this individual contributor role, you will be responsible for selling Nielsen’s Audience Measurement products and services to advertising agency brand teams representing top U.S. advertisers, primarily located on the East Coast. You will collaborate closely with Nielsen’s advertiser teams, specialist sellers, and cross-functional teams to provide innovative, data-driven solutions that address clients' media and business challenges.

Responsibilities:

  • Interface directly with clients in support of new business opportunities, and consultative sales programs.

  • Identify, prospect and develop new client relationships and generate new sales/product opportunities with net-new clients.

  • Identify opportunities and develop proposals that address the client’s core business issues.

  • Draft client presentations that tell a story by translating data into key insights.

  • Work closely with internal Nielsen partners, support teams and stakeholders to deliver products, services and drive client satisfaction.

  • Managing the sales process from prospecting, to negotiating and closing contracts.

  • Communicate and prioritize client requirements, resolving all issues in a proactive and timely manner.

  • Develop solid understanding of each product and solution, and how the data can be used to improve business performance.

  • Conduct client meetings to build and maintain relationships.

  • Attend client and industry-specific meetings.

  • Sales administration - maintenance of opportunity pipeline and contract management.

Qualifications

  • A minimum of a Bachelor’s degree and at least 5 years of professional experience in a sales or business development role, ideally within the advertising, media, or data-driven marketing industries.

  • Ability to understand client needs and craft tailored solutions that leverage Nielsen's audience measurement tools.

  • Proven experience selling audience measurement services, advertising effectiveness solutions, or data-driven marketing solutions to brands, agencies and/or media planners/buyers.

  • Experience with planning and/or buying data, as well as audience measurement services, including knowledge of addressable advertising, programmatic buying, and attribution measurement.

  • Strong organizational skills, with the ability to manage multiple opportunities in a fast-paced, high-growth environment under tight deadlines.

  • A collaborative spirit and a proactive, can-do attitude.

#LI-JM1

Additional Information

Enabling your best to power a better media future. Our comprehensive benefits package (including health & wellness plans, 401(k) retirement coupled with a Nielsen match, a generous paid time off policy, company provided car for those who qualify, and if eligible, a discretionary incentive/bonus) is designed to be inclusive for all employees and families, and we take pride in ensuring that employees are rewarded holistically for the role they are doing and their performance.

A reasonable estimated salary range for a new employee has been provided. It would be adjusted based on each employee's geographic location. The position of each employee within a compensation range at Nielsen is dependent on several individual circumstances, such as experience, training, certifications and other business requirements/needs.

Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

Average salary estimate

$90000 / YEARLY (est.)
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$70000K
$110000K

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DATE POSTED
July 23, 2025
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