Digital Marketing Manager (Adobe)
Skills
- Proficient with Adobe Experience Platform apps: AEP, CDP, AJO, CJA.
- Experience with campaign deployment on customer engagement platforms.
- Strong knowledge of HTML/CSS for emails and digital content.
- Data-driven marketing expertise including segmentation, personalization, and retargeting.
- Excellent written and verbal communication skills.
- Ability to present complex ideas in an engaging manner.
Responsibilities
- Lead complex strategy and execution projects across MarTech tools including Adobe Experience Platform applications.
- Drive client success by managing engagement scopes and communicating with stakeholders.
- Coach project teams and mentor the Growth team focusing on Adobe Experience Platform technologies.
- Conduct discovery engagements to align marketing tech stacks with client business goals.
- Train clients on adoption and best practices of marketing technologies including Adobe tools.
- Manage multi-channel marketing campaigns, analytics, and data reporting to demonstrate ROI.
- Provide feedback on creative assets and content development.
- Resolve customer inquiries related to Adobe Experience Platform applications.
- Develop customized marketing solutions collaborating with technology vendors.
Education
- Relevant bachelor's degree or equivalent experience preferred but not strictly required.
Benefits
- Medical, Vision, Dental healthcare coverage including 100% individual medical premium option.
- Life and Disability Insurance.
- 401K matching program.
- Flexible paid time off and paid company holidays.
- Parental Leave.
- Employee Share Purchase Plan.
- Employee Assistance Program (EAP).
Average salary estimate
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