Senior Director, Retail Media
Skills
- Extensive knowledge of retail media platforms including Amazon Ads, Walmart Connect, Target Roundel.
- Proven leadership of omnichannel retail programs spanning search, DSP, content, and audience strategy.
- Ability to navigate complex client organizations and build trust with marketing, retail, and commercial teams.
- Analytical skills with experience leveraging data for decision making and investment optimization.
- Collaborative and empathetic leadership style emphasizing clarity, accountability, and shared outcomes.
- Deep understanding of retail platform mechanics, digital shelf dynamics, and media-content-merchandising intersection.
Responsibilities
- Lead end-to-end development and delivery of retail media programs across Search, DSP, Content, and Retail Strategy.
- Co-create and drive the global retail media roadmap in collaboration with strategists, project managers, and media planners.
- Act as senior lead across retail touchpoints ensuring integration across Amazon, Walmart, Best Buy, Target, and emerging retail platforms.
- Own relationships with retail media networks, advocating for beta access, strategic visibility, and joint innovation efforts.
- Integrate retail media data and insights into broader marketing and performance strategies linking channel activity to business impact.
- Align with client stakeholders on budgets, KPIs, and evolving retail requirements.
- Define performance targets and lead reporting connecting retail execution with business growth and profitability.
- Serve as strategic retail voice within cross-functional teams and nurture senior-level client relationships.
- Support new business development through retail media strategy consultation and thought leadership.
- Provide resourcing recommendations to optimize team effectiveness.
Education
- Bachelor’s degree or higher preferred but not explicitly required.
Benefits
- Healthcare, Dental, and Vision coverage.
- 401(k) plan with matching.
- Paid time off and company holidays.
- Parental leave.
- Supportive and inclusive work environment.
Average salary estimate
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