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Director of Market Planning, Government Digital Identity

Director of Market Planning: Digital Identity (IDV, Document Authentication, and Biometric)

Are you a subject matter expert in Digital Identity Solutions?

Are you a forward-looking thinker, strategic planner and problem-solver?

Are you a results-oriented professional?

Do you like to roll-up your sleeves and tackle complex problems?

Do you enjoy tracking and shaping policy?

About the Business

LexisNexis Risk Solutions is the essential partner in the assessment of risk. Within our Government vertical, our solutions assist government agencies and law enforcement to drive insights from complex data sets, improving operation efficiency, increasing program integrity, discovering, and recovering revenue, and making timely and informed decisions to enhance investigations. You can learn more about LexisNexis Risk at the link below. https://risk.lexisnexis.com/government 

About our Team

This role reports directly to the Sr. Director of Transformational Markets.

About the Role

This position is accountable for the continued expansion of their serviceable available market (SAM) by way of building clear growth strategies focused on our Identity Verification, Authentication, and overall Digital Identity solution segment.  This position must be a digital identity subject matter expert, particularly as it relates to government identity workflows.

The person fulfilling this role must collaborate and align market strategy with the Sr. Director of Transformational Markets to materialize their subject matter expertise into clear, fact-based, executable strategic plans. They will do so by taking the initiative to identify new growth areas and materialize their intuition to business investment through deep analysis. They will identify new and emerging technologies, vendors, and policies that advance identity differentiation through partnership and development. In addition to building & owning the strategic plan, they will ensure organizational alignment with the strategy by way of establishing clear and prioritized go-to-market plans and strategic execution plans.  They will establish and track KPI’s, holding themselves and all parties accountable for their part of the plan. They will effectively communicate updates, successes, failures, lessons learned, etc. to all stakeholders.  They will always demonstrate executive presence.

Key activities include maintaining the latest insights on their segment’s needs, risk, legislation, policies, emerging technologies, general trends, competitors, and potential threats.  They will be their market segment’s authority on establishing the ‘what’ and the ‘why’ behind product development investments, external thought leadership, and market positioning.  They are also responsible for strengthening their personal brand as well as LNRS brand to external audiences.  

Responsibilities

  • Owning the vision for the LexisNexis Government team’s digital identity solution segment and product offering.
  • Taking initiative to explore, identify, and substantiate innovation.
  • Setting fact-based segment growth/operating plan: (Exploit: revenue growth.  Explore: SAM growth)
  • Aligning with & operationalizing the Transformational Market Planners Vision as part of your market operating plan.
  • Demonstrate clear ability to simplify complex research and conclusions into executive-level overviews and sales appropriate content.
  • Acute subject matter expertise of clients, solutions, partners, competitors.
  • Making timely, objective decisions based on preponderance of evidence.
  • Communicating decisions clearly and inspiring consensus among organizational leaders and stakeholders.
  • Conveying executive presences through all communication methods; internal and external.
  • Demonstrating strong identity leadership to internal LNRS teams.
  • Demonstrating clear market leadership position externally to grow your brand, your market’s brand, and the LNRS brand.
  • Maintaining big-picture thinking, while managing smaller picture execution focus.
  • Maintaining focus on accountability of self and others in a distracting environment.
  • Aligning resources to support your vision and strategy who are outside of your direct control.
  • Performing all other duties as assigned.

Requirements

  • Have 10+ years experience with Digital Identity and/or IDV solutions (data, technology, platforms).
  • Have 10+ years experience in the Digital Identity and/or IDV ecosystem: customers, partners, competitors, consultants, contracting, regulation, laws, etc.
  • Preferred experience in the U.S. public sector; particularly federal, state, local civilian programs.
  • This position requires US Citizenship.
  • Have understanding of emerging technologies supporting government transformational initiatives.
  • Have proven record of success in building professional relationships.
  • Have expert knowledge of business growth techniques.
  • Have sharp negotiation and networking skills.
  • Have clear verbal and written communication skills.
  • Have clear mastery of MS PowerPoint and MS Excel.

We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
● Health Benefits: Comprehensive, multi-carrier program for medical, dental and vision benefits
● Retirement Benefits: 401(k) with match and an Employee Share Purchase Plan
● Wellbeing: Wellness platform with incentives, Headspace app subscription, Employee Assistance and Time-off Programs
● Short-and-Long Term Disability, Life and Accidental Death Insurance, Critical Illness, and Hospital Indemnity
● Family Benefits, including bonding and family care leaves, adoption and surrogacy benefits
● Health Savings, Health Care, Dependent Care and Commuter Spending Accounts
● In addition to annual Paid Time Off, we offer up to two days of paid leave each to participate in Employee Resource Groups and to volunteer with your charity of choice

  • Have detailed knowledge of Go-to-Market processes and relevant experience taking solutions from ideation to turn-key ready offerings.
  • Have enthusiasm for conducting research, synthesizing findings into actionable intelligence plans.
  • Have enthusiasm for the company and its growth potential.
  • MPA or MBA preferred.

We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form or please contact 1-855-833-5120.

Criminals may pose as recruiters asking for money or personal information. We never request money or banking details from job applicants. Learn more about spotting and avoiding scams here.

Please read our Candidate Privacy Policy.

We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law.

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EEO Know Your Rights.

Average salary estimate

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$130000K
$180000K

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DATE POSTED
July 11, 2025
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