Principal Go-to-Market Engineer
Skills
- Expertise administering and developing on CRM platforms such as Salesforce, HubSpot, or Dynamics 365.
- Proficiency with marketing automation platforms like Marketo, Pardot, or HubSpot.
- Strong experience with API integrations and iPaaS platforms such as Workato, Tray.io, or Zapier.
- Ability to write and understand scripts and code including SQL, Python, and JavaScript.
- Solid understanding of relational databases and data modeling concepts.
- Strong problem-solving skills and attention to detail.
- Excellent collaboration and cross-team communication capabilities.
- Understanding of full revenue lifecycle and GTM function interdependencies.
- Experience with analytics or AI/ML applications relevant to GTM.
Responsibilities
- Oversee and optimize the technical architecture of GTM applications including CRM, marketing automation, sales engagement, and customer success platforms.
- Design scalable integrations and automate workflows across GTM systems leveraging APIs, iPaaS solutions, and custom scripts.
- Develop and manage data pipelines to ensure timely, accurate data flow for analytics and GTM strategies.
- Provide advanced troubleshooting and technical support for complex GTM system issues.
- Collaborate with SysOps and IT teams on infrastructure, security, and shared data initiatives affecting GTM systems.
- Evaluate and configure new GTM technologies to enhance the tech stack and capabilities.
- Document GTM architectures and processes; train revenue operations teams on complex system functionalities.
- Monitor and ensure health and performance of GTM systems proactively.
Education
- Bachelor's degree in Computer Science, Information Systems, or related technical field preferred.
Benefits
- Competitive salary aligned with metro location
- Generous paid time off
- 401(k) match program
- Commuter benefits
- Health Savings Account (HSA) and Flexible Spending Account (FSA)
- Fertility reimbursement
- Group term life insurance
- Wellbeing resources
Average salary estimate
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