Sales and Marketing Director - job 1 of 2
Skills
- Proven sales and marketing experience.
- Strong strategic and tactical sales planning skills.
- Excellent communication skills including verbal, written, and listening.
- Customer service orientation and good judgment.
- Detail oriented with strong time management and prioritization abilities.
- Ability to develop and nurture relationships.
Responsibilities
- Develop and execute detailed marketing and sales plans inclusive of sales forecasting and strategic planning.
- Manage sales funnels, lead generation, and demand development activities for independent and assisted living.
- Meet or exceed sales goals and critical success factors including outbound calls, appointments, and tours.
- Coordinate and participate in promotional activities, open houses, and public functions.
- Represent Otterbein at community events and senior-focused meetings.
- Conduct tours and home visits for prospective residents and families.
- Collaborate with internal teams to optimize the unique selling proposition and community satisfaction.
- Maintain and analyze CRM data to drive sales results and resident engagement.
Education
- Bachelor’s degree in Marketing, Business Management, or equivalent experience preferred.
Benefits
- Medical insurance with virtual doctor visits.
- Vision, dental, pet insurance, and legal/identity theft protection.
- Paid time off and paid holidays.
- Life insurance and 401(k) retirement savings with company match.
- DailyPay wage access.
- Employee Assistance Program and employee-sponsored fund.
- Tuition Reimbursement and university partnerships for scholarships.
- Multiple partner discounts.
Average salary estimate
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